If you like making things difficult, this might be hard to believe.
But there is only ONE online marketing strategy.
What you see as “variation” is merely tactic. Facebook ads, groups, chatbots, Instagram, YouTube, marketing funnels, webinar scripts—all tactics.
NONE of it works if the universal online success strategy isn’t behind it.
And it’s Been Working a Long Time…
Mike Klingler emphasizes that at its core it is the same marketing strategy that existed in the days of Dan Kennedy and direct mail marketing, or any marketing that existed before THAT where a person had to start small, generate profit (or break even on the ads upfront) so they could then scale and take the real profits later through follow-up with the list.
Marketing Without It Is NOT an Option
Most people don’t get it. And their results show it. Those in various home-based businesses, network marketing, affiliate marketing, and even a lot of the struggling coaches, consultants, online course creators and the like often miss it.
Brendon Burchard, Marie Forleo, Sam Ovens, Mike Klingler, Robyn Linn, Mike Dillard, Ann Sieg, and even the older generation like Bob Proctor and Jack Canfield — they all do the same exact thing. And it’s exactly what those who struggle don’t do.
Marketing Winners ALL:
- Build a list
- Set it up so relationships are growing through automation
- Automate the marketing and sales
- Use Cashflow optimization to incrementally increase what they earn per lead and customer
- Have multiple streams of income generated on the ‘back-end’ (which means automating more offers being sold to their list)
- Track what they earn per lead and customer
- Test, re-test, and incrementally increase what they earn per lead
If you’re not hitting this list, THAT is why everything feels more difficult than you know it has to be.
The Premier Marketing Tool
So how do you put all this together?
You could use WordPress, starting with a blog and then adding on marketing funnel pages. We can set you up with that.
But there are powerful tools that make it easier than ever.
And the best all-in-one solution to put all this together is NOT Clickfunnels. It’s Kartra. I share more on this in our next post, How to Market Anything.
Mike Klingler & Robyn Linn teach all this in a detailed 2 hour class here. They break it all down to show the math on tracking critical details like your Average Lead Value, and exactly how all the top marketers increase that lead value through one or more Cashflow Optimization steps. Coming soon!
Continue onto the next post in this series: How to Marketing Anything